This is our ultimate goal! We want every state to establish media arts education as an official subject area, including educational code (if necessary), credential/endorsement, standards, courses, pre-service teacher training, etc.
Of course, this is a huge job, and can take months and possibly years of work. We are here to support and advise you, but know what you are getting into!
Research - Know the state of media arts in your state. Request info from us. Ask for someone who knows, probably an arts education administrator in your local district, or in your state department of education.
Strategize - If you state doesn't have media arts standards, you may want to start there as a first step. It's limited, has little cost, and could interest a group of media arts educators. If your state has standards, inquire as to whether there is a media arts endorsement. If not, what is required to initiate one?
Network - You need as much help as you can get! Find others who agree with you. Develop your pitch "Do you support students to produce and analyze media arts?". Explain how media arts can prepare students for future careers in a digital society, and how it can integrate other subject areas. Use our examples. Contact any and all teachers, admins, parents, organizations, businesses, colleges who may support this. Continue communicating with them as you build your coalition.